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Why Contractor SEO Matters So Much

Today I want to talk about the importance of local SEO (Search Engine Optimization) for contractors. Like most businesses today, you probably have a website and a social media account set up for your company. Maybe you think that simply owning a website and doing a little … Continue reading >>

Two Keys to Building Trust Online

Trust is the foundation of business relationships. In construction work, contractors trust the designers’ plans; designers trust that the builders will safely construct the building according to plan; and most importantly, the homeowners trust the people they’ve put in … Continue reading >>

Contractors, Get Online Now!

It’s 2018! Times have changed, and with the times, the tools have changed as well. Nail guns have replaced hammers on large projects. Screwdrivers and hand-saws have been exchanged for cordless drills and jig saws. While the methods of contractors building have changed, … Continue reading >>

5 Contractor Marketing Hard Truths You Don’t Want to Hear

digital-marketing

We hope you’re sitting down, because we have something important to tell about contractor marketing hard truths that may be hard for you to hear. Actually, we have five important things to say, and they’re all going to be bitter pills to swallow. But facing these contractor … Continue reading >>

Creating an Ideal Customer Profile

customer

My question for you is, have you ever taken the time to determine who your company’s Ideal Customer is? In other words, the people your company is tailor-made to serve in order to create the best client/contractor relationships? Maybe you haven’t; it’s tricky to define the … Continue reading >>

Use LinkedIn to Expand Your Reach as a Contractor

linked-in

Today, social media is important to your contracting marketing scheme. There are many options and platforms; the one we will talk about today is how LinkedIn to expand your reach. Maybe you feel that LinkedIn is no longer a viable social media platform. Nothing could be … Continue reading >>