Trust is the foundation of business relationships. In construction work, contractors trust the designers’ plans; designers trust that the builders will safely construct the building according to plan; and most importantly, the homeowners trust the people they’ve put in charge of creating the future home for their family. After everybody shook hands and exchanged names […]
Contractor Website FAQs
How many times have you been emailed by a potential client with a simple question (FAQ) about your company’s services? Once you reply to their email and answer the question, they have another question. And another. During this back-and-forth email exchange of questions and answers, the potential client may decide you’re not even the person […]
How Much Does Online Marketing Cost?
Would it surprise you if I told you there is a huge range in online marketing costs? Online Marketing Cost To get your online presence setup and running properly you should expect to pay $1,500-$5,500 for setup and around $300/mo. for ongoing maintenance and optimization. After you are setup and running, your Content Marketing Plan […]
What Is Online Presence? – And How It Will Benefit You
If you are like most small business owners, you just want to grow your business doing what you do best. But you hear all these marketing terms thrown around, and you may not know what they mean. One of those marketing terms that can be confusing goes something like this, “you need to start developing your […]
What is the Most Important Online Marketing Strategies?
In this post, I will answer another FAQ I often get, “What is the most important online marketing strategies?” Here’s my answer: If you are just starting out… You might think I would say “Social Media Marketing,” or something like that. But in reality, you should be focused on creating a solid online presence that is […]
How Can I Get More Leads to My Business?
So the question is, “How do I get more leads to my business using the internet?” In order to get more leads to your business, you need to create a pathway for them to follow. From first discovering you online to giving you permission to contact them. This is a process not an event. Create resources that […]
What Is The Best Social Media Platform?
Short Answer: Experiment With a Few Experiment with a few different ones and find what works for you. I’m finding that LinkedIn is working really well for me to gain more reach and generate leads to my brand. Facebook Facebook seems to be what most people use as their primary social media platform. Facebook also has […]
What is the ROI For Online Marketing?
One of my most frequently asked questions is… What is the marketing ROI for online marketing and social media? In order to answer this question, I first need to know what your position online is. If you already have a solid online presence, then we can start talking about ROI. However, if you do not have a mobile-responsive […]