Contractor Marketing Help and Services
So much of what we’ve talked about on this blog is on how to increase your contracting website’s Search Engine Optimization by improving your website itself; we’ve talked about fine-tuning each page, getting a secure server, and changing your website title. We’ve also spent a little bit of time just talking about SEO as a whole and why it matters […]
It’s been a great year. We’ve taken in so much helpful information on how to market as a contractor in the swiftly-changing Internet age. Sometimes there’s so much information out there that it’s hard to know where to start. Today I’ve compiled a list of the Top 4 things we’ve learned in 2018 about a […]
Often as contractors, we get caught up in the busyness of life on the job and push our website to the background of our mind. “SEO is too complicated,” or “I don’t have time to fix it” are some common excuses. I think we forget that while some changes to our websites are complicated, time-consuming and […]
Contractors are busy. Demolishing, building, remodeling, upgrading, crafting, and designing day in and day out. When you spend every day on the job site with dirt on your knees and blueprints in hand, you often aren’t thinking about one crucial part of your business platform—your website. Your website’s job is to be forming good impressions […]
How do you know when it’s time to launch your own contracting company? While this is not my usual contractor marketing blog post, I thought it would be good to write a quick article and share how I answer the question when it’s asked of me. Many people dream of starting their own contracting company […]
We’ve talked a lot about the importance of building up and streamlining your contracting website’s SEO. Search engine optimization helps you get found by your target clients and helps place you higher in the Google search results. Google also provides special local service ads. Is there any chance Google local service ads could replace SEO as we […]
At my company, we build our clients’ contractor websites with long, scrolling homepages. Someone recently wondered if that was a bit cumbersome. In this article, I would like to address this issue and talk about why I believe that a scrolling homepage is the best way to build your website right now. In the past, […]
It’s 2018, and even though the Internet is here to stay, the way we use it is constantly adapting. The online factors that are important to contractors—how we advertise, how we sell, what search engines we use—these things change with the times. However, even with all the changes taking place, the importance of ranking high […]
If you’re a contractor with a marketing plan in 2018, it’s incredibly likely that you’ve long since joined Instagram in order to connect with and inspire your potential clients. In the last couple years, we’ve watched Instagram roll out update after update—some smaller, like the ability to post photos of any orientation and follow hashtags—and […]
Today I want to talk about the importance of local SEO (Search Engine Optimization) for contractors. Like most businesses today, you probably have a website and a social media account set up for your company. Maybe you think that simply owning a website and doing a little social media work is enough action to get […]
I come from a long line of entrepreneurs. For years I owned my own Home Improvement Company. Then we lived as foreign missionaries in Thailand for 3 years. Now I own a local online marketing agency. I wrote a bestselling book about Digital Marketing For Small Business. I am married and have 4 beautiful children. Read More...
