Millennials are loosely defined as the generation born in the early 1980s and the twenty years following. For our purposes, we could define this generation as the 21st Century Homeowner (Millennial Homeowners). Millennials are the people to whom contractors are selling their services both now, and in the future. Millennials are the families buying […]
Social Media Marketing Tips For Contractors
Social media isn’t just for teens, celebrities, and mommy-bloggers—it’s important for businesses as well. It’s a great place to establish connections, reach out to others, and extend your company’s online influence and reputation. There are a plethora of social media platforms to choose from. Facebook and Instagram remain the most popular and effective for […]
Contractor Website FAQs
How many times have you been emailed by a potential client with a simple question (FAQ) about your company’s services? Once you reply to their email and answer the question, they have another question. And another. During this back-and-forth email exchange of questions and answers, the potential client may decide you’re not even the person […]
Here’s Why You Should Build Your Online Presence
For decades, contractors have relied on word of mouth to generate new clientele. Today, a new generation of homeowners reaches for smartphones when looking for a service. A solid, attractive online presence will enable you as a contractor to be there for them. Websites, review sites, and social media are great platforms for getting your […]
Online Reputation Habits For Contractors
If you are a contractor trying your best to improve your online reputation, you can use the following tactics to increase the rate of reviews you get. Many contractors all over the world struggle when it comes to generating a positive image of their company online. Despite their best efforts, they just can’t seem to […]
Social Media Marketing Secrets Most Contractors Miss
Social media marketing sounds simple enough to most contractors, but they need to recognize the difference between personal social media use and professional use. Think about it like this: if you make a good pot of coffee to serve your family, then that’s something you can manage on your own. But if you plan on […]
2 Contractor Marketing Styles – Which One Is Best?
Good morning builders and remodelers. Today I want to talk about growing your business. Specifically I want to talk to you about the two different styles of marketing. Now the chances are at some point in your life, you’ve probably experienced people trying these two different styles on you at some point or another. Contractor […]
Ultimate Contractor Marketing Quick Start Guide
This contractor marketing quick start guide will show you how to build your online presence in less than 21 hours even if you have no experience or web design skills. I’ve created this free guide to give you the answers to the following important questions and challenges most contractors are facing these days: How do I get started with […]
Contractor Marketing Strategies for 2016
Hey, guys, in this post we are going to be looking at online marketing strategies for 2016. Please stick with me through to the end. I’m going to give you 12 ways to build your online presence this year. I’ve broken this post up into free strategies and paid strategies. I’ll start with the free strategies. […]
Contractor Checklist – 21 Questions a Homeowner Has For You
Question: Why should you as a contractor build your online presence? Answer: To help answer your prospects questions. You see… your ideal clients are looking you up online before they pick up the phone to give you a call. Let’s assume that your ideal client gets your name from a friend. Does that mean they will […]